CCPC joins European probe into virtual currencies and hidden gaming costs

The CCPC and other consumer authorities across Europe have launched coordinated action against multiple gaming companies.

The companies are being investigated for potential breaches of consumer protection law, and include the makers of Candy Crush, Minecraft and Clash of Clans.

The investigation is looking into in-game purchases, in-game virtual currencies, consumer rights when it comes to purchases, transparency around costs and fairness of terms and conditions.

The games currently under scrutiny are Hunt: Showdown 1896, Forge of Empires, Candy Crush Sage, Minecraft, Mech Arena, Gardenscapes, Valorant, Clash of Clans and For Honour.

The CCPC say that there should be key elements when it comes to games like these. These include: Clear pricing: Consumers should be able to easily understand the real-world cost of in-game purchases and virtual currencies.

Hidden costs: The use of virtual currencies or currency exchanges shouldn’t make prices difficult to understand

Pressure to spend: Consumers should not feel forced to purchase excessive amounts of in-game virtual currencies to progress or enjoy a game

Clear information: Consumers should receive clear information before making purchases

The right to cancel or withdraw: Consumers should be informed about their rights to withdraw from contracts within 14 days, including for unused virtual currency

Fair terms and conditions: All terms and conditions must be fair, clear and easy to understand

Protection for children and vulnerable consumers: All games should include appropriate safeguards for children and other vulnerable consumers

Geoffrey Grey, Commission Member at the CCPC, said: “Millions of consumers across Europe play video games, many of which are children. Consumers should be able to enjoy these games without being misled about costs, pressured into making purchases, or left unclear about their rights. This investigation is focused on ensuring consumers are given clear information, treated fairly, and properly protected when spending money in games.

“The CCPC will continue to lead alongside our European consumer colleagues to make the online gaming space a safer and more transparent space for all.”