Fly me to the spuds

Keogh’s Farm will be planting for just a few more spuds in the coming months!  Keogh’s Crisps of North Dublin has secured a major contract with Emirates, the largest international airline in the world, which will see an estimated one million bags being served across all their routes globally.  
 
The premium Irish brand will be available to first class passengers and was selected by the Emirates Group following a blind tasting of 15 different brands, of which Keogh’s came out top.  The Irish hand cooked crisps will be served onboard Emirates flights around the world as part of the airline’s First Class Hot Sandwiches and Snacks service and as an accompaniment to drinks. 
 
Keogh’s Crisp flavours selected by the Emirates Group include Irish Mature Cheddar, Shamrock and Sour Cream and Lightly Salted with seasonal variations such as Roast Turkey and Stuffing.
 
The announcement was made at Marketplace International, Bord Bia’s food buyer event in Dublin supporting Irish food producers across the country.  According to Tom Keogh, Managing Director of Keogh’s Crisps: “Bord Bia’s Marketplace is an invaluable platform for Irish producers to gain access to overseas markets. We designed an innovative new 25g pack for First Class to accompany drinks.  Quality and consistency is what first class demands, so we just over the moon that our crisps will be flying premium all over the world.  It’s just a great success story for a farm produced brand like ourselves.” 
 
Enda Corneille, country manager for Emirates in Ireland said, “Emirates is very particular about the origin and quality of the food served onboard and caters to the palates and preferences of its passengers.  Having Keogh’s served to our First Class customers is testament to the quality and taste of the crisps being produced at the North Dublin farm.”
 
2017 saw Keogh's secure 8pc of the overall Irish crisp market, while exports are now set to grow substantially with the announcement of the Emirates deal. The 400-acre farm will beincreasing potato production to fuel growth to meet its current three-year expansion plan, which aims to increase productivity by 50pc. www.keoghs.ie